Let's face it, marketing today is complicated. Someone on your team will tell you need to kick up your email marketing efforts while you just read a report that says email marketing is dying. So who do you believe, and where should you spend your marketing dollars? Enter marketing analytics.
At the beginning of the summer we introduced you to Madi and Taylor. Since then, the interns have been busy creating blogs, eBooks, infographics, videos, and more! Check out the top ten things they learned while here this summer below.
Most sophomores, juniors, and seniors in college understand. Yes, you want to go back home for the summer and work at the same grocery store you've worked at since high school. You know the people, you know the hours, you know that the work won't be too intensive.
The Sioux Falls digital marketing world has been evolving for a long time now, but one thing that will never change is the need for web content. The way people consume that content, however, is rapidly making a transition to video. There is simply no longer a way to get around creating videos that capture your audience's attention. And if you need more convincing, over 50% of marketers around the world agree that video has the best ROI. So what are you waiting for? Read on for our top 3 reasons that you should be creating videos as part of your digital marketing strategy.
Tags: Digital Strategy
July 20th is National Lollipop Day!! To celebrate, we found some fun facts about lollipops to make your life a little sweeter. Read on for 10 things you *probably* didn't know about lollipops:
Tags: just for fun
With social media giants like Facebook, LinkedIn, and Google+ out there, smaller platforms like Snapchat can often get overlooked. The problem with that, however, is that 60% of 13-34 year-olds in the United States that have smartphones use Snapchat frequently. So, unless your business only wants to market to baby boomers, you should be utilizing everything Snapchat has to offer. Read on for the top 5 ways Snapchat can revolutionize your South Dakota marketing.
Are fireworks your favorite part of the 4th of July celebrations? Even if they're not, take this fun quiz to see what type of firework you are!
Tags: 4th of July
The 4th of July is a magical holiday; the warm sun and festive celebrations make some, like our intern Madi, believe it to be the best holiday of the year! Between the parades that go on across the country during the day and the fireworks that explode in bright colors across the sky at night, from start to finish the day is full of traditions that families carry out year after year. And while sparklers and roman candles are always fun, there is one part of the day we believe you can't live without: the food. (Literally, you can't live without it. Pun very much intended.) Check out our list of the top 4 snacks for your 4th of July party below!
Tags: 4th of July
There are many ways to drive traffic to your blog or website. While both organic and paid search are effective ways to gain attention for your business, there are many key benefits of focusing on organic lead generation. By attracting consumers organically, you're warming them up to become customers in the future. This method can take patience, but in the long term, the results are well worth the wait. Here are four benefits of generating leads organically!
Tags: Inbound Marketing