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Five J Design Blog

7 Reasons Web Marketing Matters (Yes, Even in Sioux Falls, SD)

Posted by Drew Nolan on Thu, Sep 22, 2016 @ 14:09 PM


If you are a business owner or marketer, you have likely wrestled with the idea of promoting your business online. The online world can be scary to jump into, but it is well worth it. You are able to save time and money while driving more traffic to your website. Your web content can work hard for you, so you can devote your time and money to the million other tasks you have to do.

Check out these 7 reasons going online can help you.

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Topics: Inbound Marketing

Meet Drew Nolan-5j Design Project Manager

Posted by 5j Design on Tue, Sep 13, 2016 @ 13:09 PM

The Formal Stuff

We would like to introduce you to Drew Nolan, the newest member of the 5j Design team.  Drew comes to us from Des Moines, Iowa and is joining us as a Project Manager.  Originally from Hawarden, IA, Drew went on to graduate from Morningside College with a Bachelor of Science degree in Marketing and Management with a second major in Religious Studies.  He has previous experience in marketing, branding, and campaign management through a variety of projects and positions.  We look forward to the creativity and attention to detail he brings to the team.
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How Storytelling will Transform your eCommerce store

Posted by Emily Wallace on Thu, Jul 28, 2016 @ 11:07 AM

"Storytelling" is taking over blog sites, marketing pages and especially eCommerce sites. This new evolution in online sales is taking the internet by storm. eCommerce is a hyper-competitive world, and simply optimizing your store isn't going to get you the result that you desire. The key is creating the illusion of a personal connection with the art of storytelling.

According to Annette Simmons, the author of "The Story Factor", there are six types of storytelling styles. ( This blog by Moz.com does a great job at summarizing the book for you. ) Each style has it's specific use for your eCommerce store.

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Topics: Ecommerce

5 Insanely Easy Ways to Mic Drop your Facebook Marketing

Posted by Emily Wallace on Mon, Jul 25, 2016 @ 11:07 AM


According to this article on enhancing facebook engagement by Buffer Social 93% of all adults users online are using Facebook. Want some other motivating statistics on social media?

  • 8 out of 10 internet users are reached through social media or blogs
  • Marketers saw an increase of 74% in website traffic after devoting just 6 hours per week in social media.
  • 87% of small businesses claim that social media has helped their business.

We have put together a list of guidelines you should follow when using facebook as a marketing tool for your business.

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Topics: Social Media

7 Tips that will Totally Make You Say “My Twitter Game is so Strong”

Posted by Emily Wallace on Mon, Jul 18, 2016 @ 10:07 AM

Twitter has more than 650 million users and more than 130,000 users sign up everyday. That’s a big pool of potential customers to be ignoring! Make a twitter account, but with a twitter come great social media responsibility. This is one small step for your business, one giant step in the right direction.

Twitter is the most interactive of the social medias for businesses. Think of Twitter as a public texting forum. This is not the social media where you post your music lyrics for the week and your family photos from the weekend before. This. Is. Microblogging. You are limited to those 140 characters per tweet, so tweet wisely.

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Topics: Social Media, Inbound Marketing

Pokemon Go Hacks for your Small Business

Posted by Emily Wallace on Wed, Jul 13, 2016 @ 14:07 PM

Unless you’ve been living under a rock for the past two days, you have heard whispers of Pokemon Go or even seen the hordes of players sauntering down the sidewalks. Pokemon Go is the summer obsession of a reality mobile game, where players walk with their mobile device using the camera and GPS to capture digital Pokemon characters. This game is has just under 21 million users and is the most popular mobile game in U.S. history. Since the game is a geographically based virtual reality, you can use this new graze to benefit your Sioux Falls small business.

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Why Dwell Time and SEO are having a Scandalous Affair

Posted by Emily Wallace on Mon, Jul 11, 2016 @ 10:07 AM
This is a hugely debated topic in the nerdy web world. There are hordes of articles that discuss the connection, or lack thereof, between dwell time and SEO. Here is why I believe dwell time and SEO are having relations. But first let’s go over the characteristics of these two power players.
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Topics: SEO

8 Tips for Writing Face Melting Emails!

Posted by Alli Nix on Thu, Jul 7, 2016 @ 10:07 AM



According to this article by The Radicati Group, INC. "there are over 100 billion emails sent and received per day. Email remains the predominant form of communication in the business space. This trend is expected to continue, and business email will account for over 132 billion emails sent and received per day by the end of 2017."

If you run a small business those numbers might give you quite the scare. You might be thinking that you just want to run away and bury your head in the dirt. However, do not fear because 5j Design has your back. Here are 8 tips for writing face melting emails that are sure to get noticed in the deep depths of an inbox!

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Topics: email marketing

Why Site Structure and SEO are best friends

Posted by Emily Wallace on Thu, Jun 30, 2016 @ 11:06 AM

Search engines (SE) are mobsters. SEs send out spies or “crawlers” on to your website to speed read through all of your content, specifically focusing on keywords. When the crawlers have read everything on your website they tell the SE everything they found and the SE indexes it. Once the content is indexed when users search for keywords the SE finds all the relevant pages and then picks out what it thinks are the best ones to show first. SEs, crawlers, and people are lazy, they all want content to be easy to find.

In order to please the mobsters and the crawlers, websites need to have a good Search Engine Optimization (SEO). To make the SEO as high as possible you want to make your site easy for the crawlers to read through, which is built on the structure of your website.

Are You following? No? Ok, let’s sum it up.

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Topics: SEO

5 Drool-Worthy Ecommerce Fads of 2016

Posted by Emily Wallace on Mon, Jun 27, 2016 @ 09:06 AM

As we are half way through 2016 we have seen some big changed in the Ecommerce world. Here is a list of 5 fads that will make your users say "ohhh" and "ahhh" while they visit your site. 

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Topics: Ecommerce